Dealer Resources

Are you a distributor, bicycle retailer, or commercial partner? We’re here to support you!

Media Site

Do you need sales and marketing support to promote Feedback Sports products in your region? 

We have the assets to support your efforts. Authorized commercial partners, members of the press, and marketing partners can access this material from our media library here:

Need access? Contact us:

Independent Bicycle Dealers

If you are a dealer or wish to become one, we invite you to order from one of our trusted distribution partners. They maintain our entire range in stock, as well as spare parts, offer great pricing, ship immediately, and provide excellent service.

In the USA and Canada, please contact one of these distributors to order Feedback Sports products:

If you’re a bicycle dealer outside the United States, please contact the international distributor nearest you. The complete list is here: 

In the unlikely event that your distributor does not have the items you need, you’re welcome to contact us to create a dealer direct account. 

  1. Download and complete a dealer application 
  2. Contact our sales team to become a dealer: email or call 720.536.2365.

For Established Dealers: B2B Online Ordering

If you are an established, authorized Feedback Sports retailer with an open account in our system, you can order directly from our website. You will need to have a B2B login credential created and you must be logged in to see your dealer pricing. If you need help creating your dealer login for wholesale pricing, email or call 720.536.2365.

To make your life easier when placing your orders, we have created a Quick Order form. This allows you to enter product quantities directly in a simple order form rather than navigating separately to each product.

*Note that minimum order requirements and freight charges will apply.